Roald Amundsen

NORWEGIAN OUTDOOR FOOD & EQUIPMENT

For Your Everyday Expeditions

Oat Biscuits · Crunchy Muesli · Hot Chocolate · Outdoor Merchandise

Explore the collection ↓

You can be PAA TUR for both work and pleasure—whether in the city or the countryside, as long as you’re on the move. This can involve traveling on foot or using various means of transportation, such as a car, plane, boat, or bicycle. In Norway, we have a single phrase that captures this experience: PAA TUR.

Our Amundsen PAA TUR biscuits are high on whole grain oat. Long lasting energy. Low on sugar.

Roald Amundsen always brought oat biscuits like ours with him on his expeditions.

Amundsen PAA TUR Oat Biscuits

OUTDOOR FOOD

Amundsen PAA TUR Oat Biscuits

Practical outdoor snacks for everyday journeys, built around taste, energy and convenience.

Amundsen PAA TUR Crunchy Muesli

BREAKFAST & ENERGY

Amundsen PAA TUR Crunchy Muesli

Crunchy muesli concepts for active routines, breakfast occasions and Nordic-inspired retail storytelling.

Amundsen PAA TUR Hot Chocolate

HOT CHOCOLATE

Amundsen PAA TUR Hot Chocolate

Warm, practical chocolate drink mixes for trips, winter moments and everyday expeditions.

Amundsen PAA TUR Outdoor Merchandise Collection

OUTDOOR MERCHANDISE

Outdoor Merchandise Collection

Branded outdoor products that extend the Amundsen PAA TUR universe into practical, premium everyday expedition gear.

CONTACT

Amundsen Brands

Mail: post@amundsenpaatur.com

QUALITY FROM NORWAY